ZURBlog is where we discuss product design, business and strategy.

Andres Galarza says

John Maeda wrote,

Some things can never be made simple.

What is there to progress towards, really? The desire for something to be easy to use, yet very powerful, transcends beyond even the 2000 year old artifact (which is a wonder of design) in the video. The guiding principles behind good interaction design have changed little from the time that dudes were wearing loincloths 200,000 years ago. No one likes jumping through unnecessary hoops.

How simple and intuitive is Google? Think about how complex the logic that runs Google’s search is.

With increased access to the web, a shortage of knowledge transfer has become less of a crutch. Lack of access is a problem, even where it was invented, but once connected there’s no shortage of good and bad examples of good interaction design.

The optimist in me thinks that the fact that "anyone" can design a user interface can only help. The unprecedented access to information, particularly if you work in this industry, means that if you don’t adopt sound principles of design, then it’s by choice or ignorance and not from the lack of access to knowledge.

Is this too simplistic of a view to have?

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Opencart says

Always been fascinated by this device, the Antikythera mechanism, an amazing piece of technology which is much more than a simple clock. I invite to firther investigate about it, you might feel very surprised.

You know, we tend to think people in the past were kind of monkeys whereas a man from 20.000 years ago would have more or less the same intelligence as most of us (most propably more than many out there) nowadays. They achieved remarkably devices such as this one, which shows us how developed their minds were. Now, saying this is a sample of another product design failure sounds so abstracted from the nature of how humans technology develops, that should really be reconsidered. History proves technology does not develop in a linear manner. It may be more linear this days, for sure, but it certainly wasn't 2000 years ago.

This said, I really love to hear your inspiring thoughts. I am big fan of your blog. Keep it up!!!

Cheers