Act on Data, Not Intuition. Verify It. by Jonathan
March 22, 2010 in Verify with 5 Comments
Collect and analyze user feedback quickly with Verify.At ZURB we've been helping people and organizations make better use of design since 1998. During that time we've learned some important lessons about the design process, lessons we've been translating into applications for everyone to use.
Lessons like the importance of focused feedback gave rise to our flagship product, Notable; we're now bringing our understanding of early user feedback and testing to everyone through the newest addition to our product family: Verify.
What is Verify?
Verify is the fastest way to collect and analyze user feedback. Verify is surprisingly simple to use: select a screenshot (or screenshots) to test, choose a test type, and then start getting data from your Twitter followers, your internal network, or whoever you want!
Verify will initially have six test types including click tests, 5 second tests and more — we'll be adding tests that help you get useful data over time.
Why Use Verify?
- Act on data, not intuition. With Verify you can get information quickly that helps you make better decisions. Don't guess at what users will do; find out for yourself!
- Analytics and Optimizer are too slow. Google has great tools for shaping decisions, but it comes too late. Verify lets you find out early how users will behave, before you invest time and money into development.
- 3 minute validation. Users won't give you product ideas or open up the problem, but they will validate your concepts and ideas. You can get user feedback in less than 3 minutes.
- Visual feedback and results. Verify doesn't produce complicated reports or obtuse data points. We present the result visually so you can quickly see what users are doing.
Sign up for the private release!
We'll be inviting people to the private release over the next few weeks. To get early access and start running tests of your own, simply go to verifyapp.com and sign up for the private release. You'll be seeing results, and making better decisions, in no time.
5 Comments
Adam Morgan says:
Sounds interesting, but I'd like to see more. I have a lot of different images in my head of how this might actually work. A sample video or a few more pictures would help a lot. Great idea though!
Jonathan (ZURB) says:
@Adam Sign up for the private release! We'll be releasing more info about Verify in the coming days and weeks to build to our public release. Don't worry - there's more to come.
Jon Victorino says:
This sounds like a great ideas, guys. I can't wait to give it a try.
Mark Otto says:
Woohoo! Ah-ooh, push it! Look forward to seeing more and getting the team here at Twitter to jump on board with this one :).
Gabriel Izaias says:
Looks nice! I'd love to see a video like Notable.
Keep the good ideas guys!
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